Why Compression Socks Are Rising in the POTS Market
The incidence of Postural Orthostatic Tachycardia Syndrome (POTS) has significantly increased following the COVID-19 pandemic. A comprehensive study published in the European Heart Journal – Digital Health analyzed data from over 62,000 individuals and found that the incidence rate of POTS rose dramatically from 1.42 per 1 million person-years before COVID-19 to 20.3 per 1 million person-years after the pandemic began. This surge suggests a strong association between COVID-19 infection and the development of post-viral POTS.
Additionally, reports from healthcare providers indicate a five-fold increase in POTS diagnoses since the onset of COVID-19. This trend underscores the growing demand for specialized products, such as compression socks, to manage symptoms associated with POTS.
For brands and retailers, this expanding market offers a valuable chance to respond directly to the specific needs of POTS patients. By providing high-quality, thoughtfully designed compression socks that address real symptom relief and comfort, your brand can effectively meet customer demands and establish itself as a trusted leader in this growing segment.
What Is POTS and How Do Compression Socks Help?
POTS Mechanism: Blood Flow Issues and Heart Rate Changes
POTS is a condition where blood struggles to return from the legs to the heart when standing. This causes the heart rate to jump, leading to dizziness, fatigue, and sometimes fainting. The main problem is poor blood circulation and blood pooling in the lower limbs.
💡 Tip: How to Quickly Tell If You Might Have POTS
While only a doctor can confirm a POTS diagnosis, certain signs may suggest it’s worth seeking a medical evaluation. If you feel lightheaded, dizzy, or fatigued after standing up—even just for a few minutes—or if your heart rate increases significantly within 10 minutes of standing, these could be red flags.
Some use a simple at-home method: lie down for 10 minutes, then stand and track your heart rate over the next 10 minutes. An increase of over 30 beats per minute (or over 120 bpm total) may be worth discussing with a healthcare provider.
These early clues can help people take the next step toward proper care—including finding out if compression socks are right for them.
How Compression Socks Work: Supporting Circulation
Compression socks for POTS improve blood flow by applying gentle pressure to the legs. This helps push blood upward, reduces pooling, and supports overall circulation. Wearing compression stockings for POTS can help ease symptoms by stabilizing blood flow and reducing the heart’s workload.
Compression Socks Are Not a Cure, But They Relieve Symptoms
It’s important to note compression socks do not treat the root cause of POTS. Instead, they help manage symptoms like lightheadedness and swelling. Proper use can improve comfort and mobility for many POTS patients.
Choosing the Right Compression Socks for POTS Patients
Pressure Levels Guide (mmHg): 15-20 vs 20-30 vs 30-40
Selecting the correct pressure is critical. For many POTS patients, 20-30 mmHg compression socks offer a good balance of support and comfort. Lower pressure (15-20 mmHg) may be suitable for mild symptoms, while higher pressure (30-40 mmHg) is often reserved for severe cases and should be used under medical guidance. Brands should provide clear pressure options to meet diverse needs.
Sock Length: Knee-High vs Thigh-High vs Waist-High
Compression socks come in different lengths. Knee-high is the most common and convenient for daily use. Thigh-high or waist-high socks offer greater circulation support, especially for severe blood pooling, but may be less comfortable or harder to wear. Offering a range helps brands target different customer preferences.
Open Toe vs Closed Toe Designs: Use and Seasonal Considerations
Open-toe socks improve breathability and are easier to put on, favored in warmer climates. Closed-toe compression stockings provide full coverage and better warmth, ideal for colder seasons or patients needing extra protection. Providing both options lets retailers address various user needs.
Material Recommendations: Cotton, Bamboo Fiber, Nylon, Wool
Material affects comfort and durability. Cotton and bamboo fiber offer softness and breathability, perfect for sensitive skin. Nylon provides strength and elasticity, essential for maintaining pressure. Wool blends are warm and moisture-wicking for cold weather. Brands should highlight material benefits to help customers choose wisely.
Fit Matters: Avoid “Too Loose Means No Effect, Too Tight Means Harm”
Proper fit is essential for effectiveness and comfort. Socks that are too loose fail to provide needed compression, while overly tight socks risk skin damage or circulation problems. Educating customers about correct sizing and fit can reduce returns and increase satisfaction.
Real Feedback from POTS Communities
Many POTS patients find compression socks helpful in reducing dizziness and leg swelling. They appreciate socks that offer firm support while remaining breathable and comfortable for all-day wear.
Common issues include inconsistent sizing, poor breathability, and difficulty putting socks on or off. These problems can limit usage and cause frustration.
Brands that listen to this feedback can improve product design by offering better fit options, breathable fabrics, and easier wearability. Sharing real user experiences and educating customers also strengthens trust and boosts marketing effectiveness.
Best Use Practices Retailers Should Communicate to Customers
Recommended Wearing Times: Morning Wear vs. Night Use
Most POTS patients benefit from wearing compression socks early in the day, especially when getting out of bed or before prolonged standing. Wearing socks consistently during waking hours helps maintain circulation and reduce symptoms. However, wearing compression socks overnight is generally not recommended unless advised by a healthcare professional.
Care and Maintenance Tips: Extending Compression Sock Lifespan
Proper washing and care extend the life and effectiveness of compression socks. Advise customers to hand wash or use a gentle machine cycle with mild detergent, and air dry socks flat away from heat. Avoid bleach or fabric softeners that can damage elastic fibers and reduce compression.
Wearing Precautions and Contraindications
Customers with skin conditions, peripheral artery disease (PAD), or severe leg infections should consult a doctor before using compression socks. Signs such as persistent pain, numbness, or skin discoloration during use indicate the need to stop wearing socks and seek medical advice.
Helping Customers Judge Proper Fit and Effectiveness
Retailers can guide customers to measure their legs correctly and choose the right size to avoid “too loose means no effect” or “too tight means harm.” Encourage checking for even pressure and absence of discomfort during wear. Noticing reduced dizziness or swelling over time can signal that the compression socks are working as intended.
Capture the Market Opportunity with Quality POTS Compression Socks
The growing demand for POTS compression socks offers brands and retailers a chance to expand product lines and meet real customer needs. By focusing on quality, customization, and education, you can build a strong brand that stands out in this specialized market.
Partner with a reliable manufacturer to develop tailored compression socks that provide effective support and comfort. Together, let’s create products that improve patients’ lives and drive your business growth.
Contact us today to start your custom POTS compression sock project.
FAQs
When should POTS patients wear compression socks?
Compression socks are most effective when worn during periods of prolonged standing or inactivity, such as long flights or car rides. They help maintain healthy blood circulation and reduce symptoms like lightheadedness by preventing blood pooling in the legs.
What type of compression socks are best for POTS?
Mild to moderate compression levels—typically between 15 and 30 mmHg—are recommended for POTS. Knee-high or thigh-high socks are common choices. Breathable and moisture-wicking materials improve comfort, especially for daily wear. Patients should consult healthcare professionals to select the best compression level and length for their needs.
Are there situations when compression socks should not be worn?
Yes. People with peripheral artery disease, severe heart conditions, skin infections, or open wounds should avoid compression socks unless advised by a doctor. If users experience discomfort, pain, or skin irritation while wearing them, they should stop use and seek medical advice.
Is compression therapy effective for POTS symptom management?
Compression garments can reduce symptoms in POTS by minimizing venous pooling in the legs and abdomen. This supports vascular tone and helps improve blood return to the heart, easing symptoms like dizziness and fatigue.
How do compression socks help with dysautonomia?
Dysautonomia involves dysfunction of the autonomic nervous system, which can cause poor blood circulation. Compression stockings apply graduated pressure—strongest at the ankle and gradually lessening upwards—helping blood flow back to the heart and reducing pooling in the lower limbs.